When you are running your own business it can be difficult to take the time away from it to think about what else you could be doing to improve it. You will be so busy keeping all of the wheels turning every day that sometimes you struggle to see the wood for the trees. Which is where we come in today as we share with you 3 surefire ways to boost your business.
Talk to your customers
How often do you ask your customers to feedback? It doesn’t matter what you do for a living, you will have a customer of some type, whether it is a customer standing in front of you in your bakery, a customer reading your blog or a customer ordering from you online. All businesses have a customer of some kind and you need to take the time to understand their needs.
There are different ways that you can do this. You could chat to them face to face, pop an opinion box in your store, send out a customer survey, drop them an email or call them up. Use whatever methods work best for you, or perhaps try a mixture of all of them initially.
People will often have opinions that they are only too happy to share with you if given a nudge to do so. It will demonstrate how committed you are to your customers that you are eliciting their opinions. This in itself will boost their impression of your business, and then when you have all of their feedback you can use it to improve the service and products that you offer to them.
Make a design statement
Think about all of the ways that you can make your business stand out visually. Making a design statement can give you a fresh new look which will give you and your team a new lease of energy, as well as offering a fresh appeal to your customers.
You might want to get experts involved in this as unless your own expertise are in design, they will be able to help you to make a bigger splash. You might want to think about using exhibition stand contractors, signwriters or graphic designers to help you to create your vision.
A new sign, frontage, web design or display area will all help you to offer something different to your customers and could be just what you need to coincide with a relaunch or a new direction.
Look after your team
Whether you need to hire more employees to take the weight off you or your existing staff or you need to reward and recognise your team more often, we can guarantee you that looking after your team will help your business.
Satisfied and motivated staff will deliver a greater level of service to your customers and they will work harder for you each day. They are less likely to take unnecessary time off sick or spend their time job hunting and eventually moving on from your company.
Ensure that your team know that you value them, encourage them to share their opinions and be an integral part of your business and thank them at the end of every day.