If you have recently launched your startup and you are feeling a little overwhelmed, the chances are this is because you have suddenly gone from being a specialist to a Jack of all trades. Whereas you were once employed in a financial, HR or IT capacity, you are now having to embark on marketing duties, SEO initiatives, digital strategy implementation, and logistics plans. Never before have you had to encounter such a wide range of business related tasks. You are probably wondering how people do it, setting up their dream startups in their bedrooms only to transform them into multinational corporations. No one is expecting you to be an expert in every facet of your startup. This is nigh on impossible, and yet the pressure remains to do everything to the highest quality at all times.
This is where you need to consider outsourcing. Outsourcing means you can tap into a talent pool that you would not otherwise have access to internally. Plenty of specialists have set themselves up in a consultancy field to help newly formed startups compete with their industry rivals and see results quickly. Take a look at why you shouldn’t neglect the power of outsourcing.
The most tedious and laborious tasks should be your number one priorities to shift onto somebody external. There’s nothing worse than having to spend one afternoon a week number crunching and working out the tax obligations and pension contributions of your staff team. The chances of human error are too high, and you have far more pressing issues to be concerned with. While you have your head in a calculator, there are funding avenues to explore, social media channels to update and the ink in the printer to replace.
Payroll, as well as other admin functions, can be passed over to an external firm that will have the software and knowledge needed to ensure the tedious tasks are completed in a timely manner and to a high quality. You’ll never have to worry about adding up and knowing your tax codes in the same way again. Make sure that you spend your money wisely, and dedicate the time that you were spending on paperwork to something more worthwhile to your business.
There’s nothing worse than trying to get your head around search engine optimisation if you’ve never encountered the Google algorithms before. The sorts of campaigns that you can run are mind boggling. It’s hard to know your meta tag from your keyword and if you go into an online marketing strategy with only an inkling of knowledge, you could end up driving irrelevant traffic to your site, which will be a waste of money.
Instead, head to www.audana.net and employ the services of an SEO specialist. This is someone who can help your website appear at the top of the Google search results, drive relevant traffic to your site, and help you convert clicks into sales. While you could read a book or study YouTube videos for the knowledge that you need, you have a startup to run and you cannot afford to be dedicating too much time to a function that you can outsource adequately.
With sound SEO, you will achieve a global reach and enhance your online presence. This manifests itself, not just within your website, but across your social media channels and blogs too.
Social Media Management
If you don’t have a head for Twitter, Facebook, or Instagram and you’d rather work on other aspects of your business plan, it might be time to hire a freelance social media manager like the ones at https://www.freelancer.com. This individual will take a look at your aims and try to meet them. Do you want more Instagram followers? Do you want more readers of your blog? Or do you want to update your feeds twice a day with meaningful content? Specialist social media managers will help you find your voice and spread your content across the Internet. They will ensure that the niche market you are aiming to attract share your posts and begin to follow you. By enhancing your online presence, you are tapping into the millennial mindset and utilising their method of communication.
Being an entrepreneur is the most exciting challenge that you will ever undertake. The odd thing about this situation is that you have done so willingly. You have shunned the excellent promotion prospects, excellent wage and office banter for a more fulfilling work experience. Follow this guide and outsource, to make your journey through entrepreneurship just that little bit more manageable.