• Blogger,  Blogging,  Business,  Marketing

    3 Reasons You Should Be Including Video in Your Marketing Strategy

    It’s the time of year when businesses are looking back on how their marketing efforts performed, and what they want to do differently in the coming quarter. Whether your business is big or small, or even if you’re a one-man (or woman!) operation, you should always have some kind of marketing strategy in place.  Your biggest goal in marketing should always be how to connect more with your audience so you can become a trusted, well-known brand. Your brand should be a reflection of who you are, and be easily-recognizable.  One of the best ways to boost your brand in the coming year is by using more video marketing. In…

  • Business,  Marketing

    Five Signs You Need to Outsource Your Marketing

    It takes a lot for business owners to make a business work – especially when working from home. Business owners face unique challenges that often, they cannot solve by themselves. There are only so many things that a business owner can do alone, but sometimes, help is necessary to be able to make your business a successful one. The one thing to remember is that you can ask for help – especially when it comes to your marketing strategy. Things may be ticking along nicely with your website and your current marketing strategy, but there are certain signs to look for to know that it’s time to make changes. Knowing…

  • Blogger,  Blogging,  Finance,  Home,  Marketing

    Top 5 Strategies to Make Your Home More Rentable

    Renting out your house for extra income gives you much-needed financial freedom and security. Sometimes an inheritance or divorce may necessitate the desire to become a landlord. Even as you pursue your dream, understand that there are countless properties listed for rent in the property market. Landing a customer for renting can be a challenging task if your property does not stand out. The esthetics and functionality of your home play a critical role in landing that first renter and increasing your home’s value. Photo by Binyamin Mellish from Pexels Turning your house into a rentable property is the product of thoughtfulness and detail-orientation. The following strategies will help you…

  • Blogger,  Blogging,  Finance,  Marketing

    Building Up Your Money Pot: Simple Ways to Earn Cash on the Side

    It is so hard to earn a decent crust these days. Everybody’s feeling the pinch in light of the pandemic. And this means that we’ve got to start diversifying our financial efforts. Whether you have been considering getting into investing or wondering how you can make money on the side, there’s a lot of things that you can do to build up your money pot. And if you’ve got children that are desperate for extra funds, it’s important to feel that you can genuinely provide for them. So let’s give you some suggestions on how to gradually diversify your finances to build up that all-important money pot. Picture – CC0…

  • Blogger,  Blogging,  Business,  Marketing

    A Personal Brand: Building a Better Relationship With Your Blog Followers

    Whether you are starting an online business or you are running a blog, the importance of connecting with your audience is more important than ever. It is one of the biggest challenges that any individual or brand is facing. Because technology has presented brands with the opportunity to forge strong working relationships with customers and individuals on a more personal level, it is more important than ever to guarantee that bloggers work with people effectively. Of course, this is not necessarily a symbiotic relationship, but we can make it one. What can we do as bloggers to guarantee that our business and brand is working effectively? Source – CC0 Licence …

  • Blogger,  Blogging,  Business,  Marketing

    3 Inspiring Ways To Enhance The Customer Service Of Your Business

    Covid-19 has brought a whole host of challenges to small businesses across the UK. While the larger market leaders may have a loyal customer base and profits to fall back on in an effort to survive, smaller ventures may find that their orders halt suddenly and their cash flow hits pause. If you are a startup worrying about your future in a pandemic world, don’t look immediately to your finances. Think outside of the box and focus on your target market by providing an exceptional customer experience. It will be your reputation that precedes you and enables you to thrive as the economy begins to recover.  Pexels – CC0 Licence…

  • Blogger,  Blogging,  Business,  Finance,  Marketing

    Tips For Changing Your Business Model Post-Pandemic & Talking Everything Online

    The restrictions regarding the pandemic have begun to loosen up, however it’s most likely going to be a long time until life returns to pre-pandemic normal. Instead, we’re living in a time of a new normal; a normal where we have to remain one metre (at least) from others, we have to queue outside of shops before being allowed in, and a time when local lockdowns can be imposed at any given time. The world is a different place to what it was a few months ago, and naturally the business landscape has changed as a result.  An increasing number of businesses are choosing to change the way in which…

  • Blogger,  Blogging,  Business,  Health,  Marketing,  Mind

    Help Your Business Navigate a COVID World and Come Out the Other Side

    Trying to navigate the current economic climate as a business is not easy, but it is something that a lot of companies can do. You just have to make sure you have a plan of action moving forward which is going to help you in the long run. There are a lot of ideas you need to keep in mind that are going to help you make the most of this right now.  Link As a modern business owner, you need to be sure you know what it takes to be a successful business owner, and this generally involves being able to evolve and change as a business. There are…

  • Blogger,  Blogging,  Business,  Marketing

    4 Reasons Why Your Website Might Need A Makeover

    Do you have a website? Be it for blogging, business, or personal reasons, chances are you might, as many of us have found a reason to set ourselves up online.  (Pixabay CC0) But how well is your website working for you? Are you happy with the way it is? And could it be time to give it a makeover? If your website isn’t working for you, and if you aren’t happy with it, then yes, a makeover is probably needed. Here are just a few of the reasons to consider making a few changes.  #1: Your website isn’t fulfilling its basic needs What are these needs? We don’t know, but…

  • Blogger,  Blogging,  Business,  Marketing

    So, You Want to Expand Your Small Business

    If you’re a small business owner, growing your company is probably your number one goal. When you expand your business, you have the opportunity to increase your turnover and profits. Due to this, most entrepreneurs are eager to expand their enterprise as quickly as possible.  However, successful expansion depends on a number of factors. To ensure your business growth is managed effectively, take a look at these innovative ways you can broaden your business today: Pixabay – CCO Licence Find new markets To date, you’ve probably focused on serving your core target audience when you’ve been developing new products or launching new services. When you diversify your existing product line…